Chatting blockchain with NBC & veritree
December 2022
How blockchain technology can track trees and help our climate.
Proponents of blockchain — the same technology that powers cryptocurrency and NFTs — say it can also be used verify that climate promise are fulfilled as intended. For example, if we promise to plant 10,000 trees, we'd like to ensure:
- the trees are actually planted
- no one else is taking credit for them
- and, most importantly, that the tree has a healthy life absorbing CO2 from the atmosphere.
That’s where veritree comes in. Their proprietary platform utilizes blockchain to log and confirm data about recently planted trees – giving those climate promises some supporting evidence.
We chatted with NBC’s Peter Hull & veritree’s CEO Derrick Emsley about the uses of this technology and why a verified tree makes a difference.
Related Articles
-
Read articleNow you can plant a tree with every order
We're increasing our impact with veritree. We're officially building positive impact into every order. Starting November...
-
Read articleVega joins veritree 10 million tree challenge
As part of our promise to be Nature positive by 2030, we've officially joined veritree as...
-
Read articleHow to Practice Zero Waste Cooking
Reduce food waste and improve the flavor of your cooking by eating WHOLE fruits and veggies...