our biodiversity promise

Across the planet, nature faces many threats. The loss of biodiversity is rapidly accelerating due to land use change and deforestation. As a plant-based company we rely on nature for the ecosystem services it provides, which is why we’ve decided to be founding partners in veritree’s 10 million tree challenge. We've selected three planting sites that align with our brand values.

our planting sites
mangrove plantation Madagascar

Mangrove Restoration, Madagascar 

Mangrove trees can absorb up to four times more carbon than any other tree. They also provide critical habitat for fish and other wildlife, improving food security, water quality, and protection from major weather events.

aerial view kelp reforestation bc canada

We’re regenerating bull kelp, an important habitat coordinator for belugas, orcas, and many fish species off the Sunshine Coast in British Columbia, Canada. It grows rapidly, sequestering carbon as it spreads across the sea floor.

man holding fruit. agroforestry senegal

Agroforestry Kaffrine, Senegal

We’re creating ‘forest gardens’ by planting diverse species that benefit wildlife and local communities. This multi-year program will contribute to carbon sequestration and help develop the local food supply.

our progress so far:

  • tree icon

    Total Trees

    Compares to planting studio apartments full of trees.

  • co2 cloud icon

    Tonnes of CO2 Sequestered

    Compares to removing cars from the road for one year.

  • earth with trees icon

    Hectares Reforested

    Provides work days to local tree planters.

Why veritree?